With a new school year kicking-off, it's time to get breakfast back on the right track and build a strong family by making sure your morning meals include fat free or lowfat milk. Milk is naturally nutrient-rich like no other beverage and provides a unique combination of vitamins and minerals that are important for all family members.
The Dylan and Cole's ad copy reads, "Double the Goodness. Milk doesn't just taste good. It's good for you. That's why lowfat milk is always on our family's table. So while we're goofing around at breakfast, we're also getting the protein and vitamin D in milk. And that's twice as nice."
Visit Whymilk.com starting September 1, 2010 to get the scoop on the Sprouse Bros. for a chance to win a family trip to Hollywood! While you're there, check out exclusive behind-the-scenes videos and photos of their Milk Mustache ad shoot.
About the National Milk Mustache "got milk?®" Campaign
The Milk Processor Education Program (MilkPEP), Washington, D.C., is funded by the nation's milk processors, who are committed to increasing fluid milk consumption. The National Fluid Milk Processor Promotion Board, through MilkPEP, runs the National Milk Mustache "got milk?®" Campaign, a multi-faceted campaign designed to educate consumers about the health benefits of milk. For more information, go to www.whymilk.com. Deutsch, A Lowe and Partners Company, is the creative agency for the National Milk Mustache "got milk?®" Campaign.
Press Contact
Vanessa Daniele
312-988-2406
vdaniele@webershandwick.com
On behalf of MilkPEP
SOURCE The Milk Processor Education Program
Source: PR Newswire
